Google Expands Gemini Spark Agentic Assistant to AI Pro Subscribers at $20/month

What happened

Google announced on July 24, 2026 that Gemini Spark—its 24/7 autonomous AI agent—is now available to all Google AI Pro subscribers in the US at $20/month, down from the exclusive AI Ultra tier.

Context and impact

Gemini Spark was previously limited to AI Ultra ($100-200/month) since its May 2026 launch at Google I/O. This price-tier expansion dramatically broadens the addressable market and directly competes with OpenAI's ChatGPT Work launched July 9.

Details

• Powered by Gemini 3.5 on the Antigravity agent harness
• Can receive tasks via a dedicated Gmail address and work while device is off
• Integrated with Google Workspace and MCP protocol for third-party tools
• Made 50%+ faster via parallel source retrieval
• Global rollout for AI Ultra; US-only for AI Pro; excluded: EEA, Switzerland, UK, Nigeria
• AI Pro: $19.99/month vs. AI Ultra: $100-200/month